MGT660 GCU Northrop Grumman Corporation Strategic Plan Presentation For the Strategic Plan assignment, you will work throughout the course to create a mark

MGT660 GCU Northrop Grumman Corporation Strategic Plan Presentation For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part I of the Strategic Plan assignment according to the directions in the Part 1: Overview section of the “Strategic Plan” resource (ATTACHED). This assignment uses a rubric (ATTACHED). Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.APA formatting required ,please include reference and citation,please check attached documents for detailed instruction.MUST MEET ALL REQUIREMENTS IN THE RUBRIC For the Strategic Plan assignment, you will work throughout the course to create a market entry plan
(entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions
plan that seeks to increase your organization’s competitive advantage.
Complete Part I of the Strategic Plan assignment according to the directions in the Part 1: Overview
section of the “Strategic Plan” resource (ATTACHED).
This assignment uses a rubric (ATTACHED). Please review the rubric prior to beginning the assignment to
become familiar with the expectations for successful completion.
Strategic Plan Part 1: Overview
2
1
3
Less than
Unsatisfactory
Satisfactory
Satisfactory
0.00%
79.00%
74.00%
100.0 %Content
20.0
A description
%Description of of the type of
Plan
plan including
the vision,
mission, and
values of the
organization is
not included.
20.0 %Values
and Culture
4
Good
87.00%
5
Excellent
100.00%
A description A description A description A description
of the type of of the type of of the type of of the type of
plan is
plan
plan
plan including
included
including the including the the vision,
however a
vision,
vision,
mission, and
description of mission, and mission, and values of the
the vision,
values of the values of the organization is
mission, or
organization organization included.
values of the is included. is included. Description
organization is Some subject Subject
demonstrates
not included. knowledge is knowledge is comprehensive
Subject
evident.
competent. subject
knowledge is
knowledge
unclear or
and
inconsistent.
understanding.
An explanation An explanation An
An
An
of how
of how
explanation explanation explanation of
organizational organizational of how
of how
how
values drive
values drive organizational organizational organizational
culture is not culture is
values drive values drive values drive
included. An included. An culture is
culture is
culture is
explanation of explanation of included. An included. An included. An
the culture you the culture you explanation explanation explanation of
intend to build intend to build of the culture of the culture the culture you
or that
or that
you intend to you intend to intend to build
currently exist currently exist build or that build or that or that
is not included. is included.
currently
currently
currently exist
Subject
exist is
exist is
is included.
knowledge is included.
included.
Plan includes
unclear or
Some subject Detailed
relevant
inconsistent.
examples and examples and
knowledge is evidence are
evident.
included.
Subject
knowledge is
competent.
applicable
insight. Plan
demonstrates
comprehensive
subject
knowledge
and
understanding.
20.0
An explanation An explanation An
An
An
%Competitive of your
of your
explanation explanation explanation of
Advantage
competitive
competitive
of your
of your
your
advantage is advantage is competitive competitive competitive
not included. included.
advantage is advantage is advantage is
Subject
included.
included.
included. Plan
knowledge is Some subject Detailed
includes
unclear or
knowledge is examples and relevant
inconsistent. evident.
evidence are examples and
included.
applicable
Subject
insight. Plan
knowledge is demonstrates
competent. comprehensive
subject
knowledge
and
understanding.
10.0
The content
The content is The
The content is The content is
%Presentation of lacks a clear
vague in
presentation written with a written clearly
Content
point of view conveying a slides are
logical
and concisely.
and logical
point of view generally
progression Ideas
sequence of
and does not competent, of ideas and universally
information. create a strong but ideas may supporting
progress and
Includes little sense of
show some information relate to each
persuasive
purpose.
inconsistency exhibiting a other. The
information. Includes some in
unity,
project gives
Sequencing of persuasive
organization coherence, the audience a
ideas is
information. or in their
and
clear sense of
unclear.
relationships cohesiveness. the main idea.
to each other. Includes
persuasive
information
from reliable
sources.
10.0 %Layout
The layout is The layout
The layout The layout The layout is
cluttered,
shows some uses
background visually
confusing, and structure, but horizontal
and text
pleasing and
does not use appears
and vertical complement contributes to
spacing,
cluttered and white space each other
the overall
headings, and busy or
appropriately. and enable message with
subheadings to distracting
Sometimes the content to appropriate
enhance the
with large gaps the fonts are be easily
use of
readability. The of white space easy to read, read. The
headings,
text is
or a distracting but in a few fonts are easy subheadings,
extremely
background. places the use to read and and white
difficult to read Overall
of fonts,
point size
space. Text is
with long
readability is italics, bold, varies
appropriate in
blocks of text, difficult due to long
appropriately length for the
small point size lengthy
paragraphs, for headings target
for fonts, and paragraphs, too color, or busy and text.
audience and
inappropriate many different background
to the point.
contrasting
fonts, dark or detracts and
The
colors. Poor
busy
does not
background
use of
background, enhance
and colors
headings,
overuse of
readability.
enhance the
subheadings, bold, or lack of
readability of
indentations, or appropriate
the text.
bold formatting indentations of
is evident.
text.
10.0 %Language Inappropriate Some
Language is The writer is The writer
Use and
word choice
distracting
appropriate to clearly aware uses a variety
Audience
and lack of
inconsistencies the targeted of audience, of sentence
Awareness
variety in
in language
audience for uses a variety constructions,
(includes
language use choice
the most part. of appropriate figures of
sentence
are evident.
(register) or
vocabulary speech, and
construction,
Writer appears word choice
for the
word choice in
word choice, etc.) to be unaware are present.
targeted
distinctive and
of audience.
The writer
audience, and creative ways
Use of primer exhibits some
uses figures that are
prose indicates lack of control
of speech to appropriate to
writer either
in using
communicate purpose,
does not apply figures of
clearly.
discipline, and
figures of
speech
scope.
speech or uses appropriately.
them
inappropriately.
5.0 %Mechanics Slide errors are Frequent and Some
Slides are
Writer is
of Writing
pervasive
repetitive
mechanical largely free of clearly in
(includes
enough that
mechanical
errors or
mechanical control of
spelling,
they impede
errors distract typos are
errors,
standard,
punctuation,
communication the reader.
present, but although a
written,
grammar,
of meaning.
they are not few may be academic
language use)
overly
present.
English.
distracting to
the reader.
5.0
Sources are not Documentation Sources are Sources are Sources are
%Documentation documented. of sources is documented, documented, completely
of Sources
inconsistent or as appropriate as appropriate and correctly
(citations,
incorrect, as to assignment to assignment documented,
footnotes,
appropriate to and style,
and style, and as appropriate
references,
assignment
although
format is
to assignment
bibliography,
and style, with some
mostly
and style, and
etc., as
numerous
formatting
correct.
format is free
appropriate to
formatting
errors may be
of error.
assignment and
errors.
present.
style)
100 %Total
Weightage
Strategic Plan
Strategic Plan Assignment
The ability to think strategically and make choices based on solid analysis and evaluation, in
order to capitalize on achieving optimal results when applying limited resources of the firm, are
at the core of this strategic initiative plan. Strategic initiatives act as the vehicle to accomplish
strategic goals. Strategic initiatives translate vision into reality. The strategic management
process enables organizations to achieve objectives through three stages: strategy formulation,
strategy implementation, and strategy evaluation.
For this assignment, create a market entry plan (entrepreneurial), a market expansion plan for an
existing organization, or a mergers and acquisitions plan that seeks to increase your
organization’s competitive advantage. Your strategic plan should aim to innovate. Throughout
the development of your strategic plan consider your organization’s responsibility in the greater
social good from a Christian perspective and how your plan address ethics, cooperate social
responsibly and sustainability. Globalization brings both benefits and challenges in the business
sphere. Be sure to consider how globalization impacts your strategic plan and address any
international considerations if needed. Your strategic plan will be completed throughout the
course in Topic 1, Topic 3, Topic 4, Topic 5, Topic 6, Topic 7, and Topic 8. Be sure to address
instructor feedback when possible.
Part 1: Overview (Topic 1)
Imagine you need to present your initial pitch for your Strategic Initiative Plan. Create a 5-8 slide
PowerPoint presentation with speaker notes that seeks to get permission from key stakeholders.
In your presentation, address the following:
1. Identify the type (market entry, market expansion, merger, and acquisition) of Strategic
Plan that you will be creating.
2. Provide the vision, mission, and values of the organization.
3. How do organization values drive the culture?
4. What is the culture you intend to build, or exists, today?
5. What is your competitive advantage?
Provide three to five sources in your presentation.
While APA format is not required for the body of this assignment, solid academic writing is
expected, and documentation of sources should be presented using APA formatting guidelines,
which can be found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to
become familiar with the expectations for successful completion.
© 2016. Grand Canyon University. All Rights Reserved.
You are required to submit this assignment to Turnitin. Please refer to the directions in the
Student Success Center.
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