BUS521 STRAYER Marketing Plans,Strategies, and Tactics “Marketing Plans, Strategies, and Tactics” Please respond to the following:State the key attributes
BUS521 STRAYER Marketing Plans,Strategies, and Tactics “Marketing Plans, Strategies, and Tactics” Please
respond to the following:State the key attributes of a product or service that you
would use to develop a marketing message. Next, identify two (2) or three (3)
unique selling propositions you believe a company would focus on to develop a
competitive advantage in their industry. Provide support for your selections.As the marketing manager, describe how you would spend your
marketing budget to get the most value for your organization. As part of your
budget, you must select one (1) traditional marketing venue (newspaper, TV,
mailers, coupons, etc.) and one (1) online marketing strategy (website, social
sites, mobile, search ads, etc.). Discuss why you believe these two (2) tactics
are the best options to consider for your business model. Justify your
response.