Essentials of Healthcare Marketing Q&A 1. What is the major difference between Mass Marketing strategies and Market Segmentation strategies.2. List 3 Cohor
Essentials of Healthcare Marketing Q&A 1. What is the major difference between Mass Marketing strategies and Market Segmentation strategies.2. List 3 Cohort groups and describe them briefly.3. Describe what is the Customer Loyalty Pyramid and its 7 steps that lead from Awareness to Loyalty. Chapter 7 Developing Customer Loyalty Learning Objectives • Understand the concept […]